Home Clients & Transactions Punktilio / Essence Punktillio & Essence

Punktilio has been acquired by Essence

Punktilio is a fast growing and pioneering social media specialist agency formed in 2008 by two brothers Hal and Sam Stokes. The agency provides solutions to leverage awareness, engagement, advocacy and insight for clients within the social media arena. Over its two year history, the agency has established a rare combination of technical sophistication and marketing communications expertise derived from its founding partners’ strong social media heritage. Working with blue chip clients at the highest level, the agency is thriving and establishing a fast growing track record. The agency has a passion for excellence and creativity along with an all-embracing team culture.

Opportunity

The directors believed that the strong growth of the agency could be maximised further by partnership with an international business providing access to additional brands and offering broader services. At the same time the optimum partner would also offer a strong cultural and strategic fit and provide opportunities for the ongoing development of the Punktilio senior management team.

Outcome

Results International ran a competitive process, identifying several potential partners and securing offers from a number of high quality international players who could meet the directors' objectives. Essence needed a strong social media specialist, with an excellent reputation and high levels of creativity and was chosen for its strong strategic and cultural fit.

Comments on the transaction from Hal and Samuel Stokes:

Q: Why did you choose Results International?

As well as Results' impressive client list, experience and history in the sector, they managed to communicate the entire process to us effectively and put things into context. They were professional, yet down to earth and approachable. We also had excellent chemistry at our initial meeting.

Q: Did Results International live up to your expectations throughout the transaction?

Results were extremely professional and supportive throughout the process, and lived up to our expectations.

Q: Where did Results International add value in the sale process?

As well as a good deal of guidance and counsel in choosing the right fit for our company, Results helped us to stay focused on driving the process forward.

Q: Would you use Results International again?

In a nutshell, I've only positive things to say about Results. They worked diligently and professionally at all times and I genuinely feel that they always looked out for our best interests. I would not hesitate to highly recommend them to anyone seeking a successful, confident and smooth sale of their marcom business. My only caveat would be that it's still up to the seller to push and deliver. My brother and I always delivered what was asked of us so that Results could then do their part. We pushed, Results pushed just as hard, but always professionally. You'll be in great hands! I have a lot of confidence and trust in Results and would definitely use them again.