In the US, marketing communications and technology really is big
business. It features some of the largest groups in the sector,
many of whom are keen to expand their operations into the UK and
Europe.
London agencies, in particular, are a popular choice for US
buyers. The UK is seen as the gateway to the rest of Europe and can
also often offer expertise in emerging economies like Latin America
and the APAC region.
Results International has a long history and an ever-increasing
track record in transatlantic deals and corporate finance. Our
close relationship with GroupArgent in New York means that
companies have access to the wealth of experience developed by
partners Drew Meyers, Pierre-Georges Roy and Maurice Watkins.
We understand the differences between the US and European
markets, from legal structures to the cultural and commercial
challenges. We help to avoid misunderstandings and find the middle
ground.
We also know the US buyers, whether already in marketing
communications or businesses in sectors like technology and media
looking to expand their footprint.
Our recent transactions include:
- The acquisition of a stake in integrated agency iris
Worldwide by publishing and media group Meredith
- The sale of healthcare communications Synergy to DDB Worldwide,
part of Omnicom
- The sale of healthcare communications THG (Total Healthcare
Group) to UBC (United BioSource corporation)
Looking forward, the North American market will remain vitally
important to the global marketing communications and technology
industry. The big networks have money to spend and need to
diversify, while private equity-backed businesses in the sector are
equally keen on international acquisitions.
Results International has the specialist sector knowledge and US
experience required to make even the most demanding transactions
successful.
We can help make big business even bigger and better.